New MOI Logos
Our friend Thomas Bradley designs for Plazm, works on incredible projects, and was kind enough to fabricate our logo.
As you can see below, the logo comes with a typeface. What Thomas had to say about what he chose: "The type I used is Lubalin Graph, designed by this guy. we looked at a lot of his work that day at Stumptown. His aesthetic I think lends itself well to the era when Viewmasters were the shit. Theres something campy about this that reminds me of display graphics I might have found on a 4th grade field trip to a science center." Thomas and I both grew up in Oklahoma. Turns out we both went on field trips to the same science center, the Omniplex. It was a place of childhood lore where they had actual lunar landers, an earthquake machine, and gargantuan chunks of the Berlin Wall. The gift shop had stuff like make-your-own-rock-candy mega kits, hyper-strong rare earth magnets, and astronaut ice cream. Everyone had to get that Neopolitan freeze-dried delicacy, and would jock you hard on the bus ride back for a crumbly chunk. It was an educational oasis. It smelled faintly of apple juice. Last time I went to the Omniplex, it felt run down, well past its prime. The slogan on their web page is, "Not the same old Omniplex." Indeed. Anyway, thanks to Thomas Bradley for doing the logos. Love 'em. Jodell says it looks a bit like birth control. Maybe she's right, but it certainly doesn't work the same. Our logo works harder, and it gets you pregnant. +SG (download)(download)
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